Basic Economic Concepts

Apple Faces Criticism Over New Ad Campaign

Apple’s latest advertising campaign, intended to highlight the creative potential compacted into its new iPad, has inadvertently ignited a storm of controversy. The ad visually represents creativity being compressed by destroying various objects, including musical […]

Consumer and Business Behaviour

Digital Dilemma: Zimbabwe’s Soaring Internet Costs and the Small Business Struggle

In Zimbabwe, small businesses are facing a major economic challenge due to soaring internet costs.  Econet Wireless Zimbabwe, a primary mobile operator, recently doubled its data prices, causing a significant strain on entrepreneurs like Joyce […]