Basic Economic Concepts

Apple Faces Criticism Over New Ad Campaign

Apple’s latest advertising campaign, intended to highlight the creative potential compacted into its new iPad, has inadvertently ignited a storm of controversy. The ad visually represents creativity being compressed by destroying various objects, including musical […]

Consumer and Business Behaviour

Digital Dilemma: Zimbabwe’s Soaring Internet Costs and the Small Business Struggle

In Zimbabwe, small businesses are facing a major economic challenge due to soaring internet costs.  Econet Wireless Zimbabwe, a primary mobile operator, recently doubled its data prices, causing a significant strain on entrepreneurs like Joyce […]

Consumer and Business Behaviour

The Billionaire who is giving away his Billions – Patagonia founder giving company away to fight climate change

Yvon Chouinard, the billionaire founder of the outdoor clothing brand Patagonia has announced his intention to give away ownership of his company to a trust and non-profit organisation. The new ownership structure will ensure that […]