IB Business Management – 3.5 Profitability & Liquidity ratios

Focus: gross & net margins, ROCE, current ratio and acid-test ratio

Welcome to 3.5 Profitability & Liquidity ratios

This workbook follows the IB BM syllabus and Surridge & Gillespie to help you master profit and liquidity ratios.

SL + HL Finance & accounts

Why this topic matters

Profitability ratios show how well a business turns revenue into profit. Liquidity ratios show whether it can pay its short-term debts on time. Together they help managers, lenders and investors judge financial performance.

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Exam link. 3.5 commonly appears in Paper 1 and Paper 2. You may have to calculate several ratios, comment on trends and make recommendations to managers or shareholders.

How to use this mini-course

  1. Work through Ratios 101 to learn the formulas and what they mean.
  2. Read Using the ratios to see how to interpret changes over time and between firms.
  3. Complete the three calculate ratios practices.
  4. Answer the interpretation MC questions – these are close to exam-style AO2–AO4 tasks.
  5. Use the Flashcard studio to secure the key vocabulary.
  6. Finish with the 20-question quiz and review the explanations.
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Tip. Always write out the formula first in exam calculations. It keeps your logic clear and earns method marks even if your arithmetic slips.

Ratios 101 – profitability & liquidity

The core 3.5 ratios and what they tell us.

Core Formulas

Profitability ratios – how good is performance?

These compare profit with sales revenue or capital employed:

  • Gross profit margin (GPM) – gross profit as a percentage of sales revenue.
  • Net profit margin (NPM) – net profit before interest and tax as a percentage of sales revenue.
  • Return on capital employed (ROCE) – net profit before interest and tax as a percentage of capital employed.
Gross profit = sales revenue βˆ’ cost of sales (cost of goods sold).
Net profit (before interest and tax) = gross profit βˆ’ overheads (indirect expenses).

Liquidity ratios – can we pay our short-term debts?

  • Current ratio – relationship between current assets and current liabilities.
  • Acid-test (quick) ratio – like the current ratio but excluding inventories from current assets.
Working capital = current assets βˆ’ current liabilities. Liquidity ratios show how comfortable (or not) this working capital position is.

Key formulas

Gross profit margin
GPM = (gross profit Γ· sales revenue) Γ— 100
Net profit margin
NPM = (net profit before interest & tax Γ· sales revenue) Γ— 100
ROCE
ROCE = (net profit before interest & tax Γ· capital employed) Γ— 100
Current ratio
current ratio = current assets Γ· current liabilities
Acid-test ratio
acid-test = (current assets βˆ’ inventories) Γ· current liabilities

Quick check – matching ideas to formulas

1. Which of these is a profitability ratio?

2. Which ratio is most directly about short-term cash-flow safety?

3. ROCE uses which profit figure?

Using the ratios – comparisons & stakeholders

What counts as β€œgood” depends on time, competitors and stakeholder expectations.

Analysis AO2–AO3

Comparing over time and between firms

  • Compare ratios with previous years to identify trends.
  • Compare with similar businesses (benchmarks) in the same industry.
  • Always consider the reasons behind changes – not just the numbers.
Example: If GPM rises from 30% to 40%, this could mean the firm has increased prices, reduced cost of sales, or both. You need the case-study context to judge which is most likely.

Stakeholder views

  • Shareholders focus on profitability, especially ROCE and net profit margin.
  • Banks and other lenders pay close attention to liquidity (current and acid-test ratios).
  • Managers use both sets of ratios to make decisions about pricing, cost control and financing.

Quick check – reading stories from ratios

1. GPM increases but NPM stays the same. What is the most likely explanation?

2. Current ratio falls from 2.0:1 to 1.1:1 while profitability is unchanged. Which stakeholder is most likely to be concerned?

Practice – calculate profitability and liquidity ratios

Use the data for each business to calculate the main 3.5 ratios.

Practice 3 worked sets

How to answer

Enter your answers to 1 decimal place for % ratios and to 2 decimal places for the current and acid-test ratios. Do not type the % sign.

Scenario – BrightTech Electronics

For the year ended 31 December: sales revenue = $1 200 000; cost of sales = $720 000; overhead expenses (excluding interest and tax) = $240 000; net profit before interest and tax = $240 000; capital employed = $1 000 000. Current assets = $350 000 (including inventories of $110 000); current liabilities = $200 000.

Ratio Your answer
Gross profit margin (%)
Net profit margin (%)
ROCE (%)
Current ratio
Acid-test ratio

Remember: gross profit = sales – cost of sales; net profit = gross profit – overheads.

Scenario – FreshBakes Bakery

For the year ended 30 June: sales revenue = $800 000; cost of sales = $480 000; overhead expenses (excluding interest and tax) = $200 000; net profit before interest and tax = $120 000; capital employed = $600 000. Current assets = $260 000 (including inventories of $80 000); current liabilities = $160 000.

Ratio Your answer
Gross profit margin (%)
Net profit margin (%)
ROCE (%)
Current ratio
Acid-test ratio

Compare these figures with BrightTech – which firm has stronger profitability and liquidity?

Scenario – UrbanFitness Gyms

For the year ended 31 August: sales revenue = $1 000 000; cost of sales = $400 000; overhead expenses (excluding interest and tax) = $480 000; net profit before interest and tax = $120 000; capital employed = $800 000. Current assets = $500 000 (including inventories of $200 000); current liabilities = $350 000.

Ratio Your answer
Gross profit margin (%)
Net profit margin (%)
ROCE (%)
Current ratio
Acid-test ratio

UrbanFitness has a strong gross margin but weaker net margin – why?

Practice – interpreting profitability and liquidity ratios

Choose the best explanation for each scenario. Think about trends, comparisons and stakeholder views.

AO2–AO4 MC practice

Multiple-choice interpretation questions

1. UrbanFitness has a gross profit margin of 60% but a net profit margin of only 12%. What does this suggest?

2. BrightTech's current ratio is 1.75:1 and its acid-test ratio is 1.20:1. Which statement is most accurate?

3. FreshBakes improves its net profit margin from 12% to 16% in one year. Sales revenue is unchanged. Which is the best explanation?

4. A retailer has a current ratio of 0.8:1 and an acid-test ratio of 0.5:1. What is the main concern?

5. Two firms in the same industry have similar net profit margins, but Firm A has a much higher ROCE than Firm B. What does this suggest?

Flashcard studio – 3.5 key terms

Flip through the language of profitability and liquidity ratios.

Recall Vocabulary

Deck

Click a term in the list to jump straight to that card.

End-of-topic quiz – 3.5 profitability & liquidity (20 Qs)

Questions move from simple definitions through calculations to interpretation and evaluation.

Quiz 20 questions