Consumer and Business Behaviour

More Ads Coming to Amazon Prime

Amazon Prime Video subscribers will soon encounter more ads during their favorite shows and movies, as the streaming giant aims to increase its ad revenue. Starting next year, Amazon will begin inserting ads not only […]

Basic Economic Concepts

Apple Faces Criticism Over New Ad Campaign

Apple’s latest advertising campaign, intended to highlight the creative potential compacted into its new iPad, has inadvertently ignited a storm of controversy. The ad visually represents creativity being compressed by destroying various objects, including musical […]

Consumer and Business Behaviour

Digital Dilemma: Zimbabwe’s Soaring Internet Costs and the Small Business Struggle

In Zimbabwe, small businesses are facing a major economic challenge due to soaring internet costs.  Econet Wireless Zimbabwe, a primary mobile operator, recently doubled its data prices, causing a significant strain on entrepreneurs like Joyce […]

Aggregate Demand and Supply

Japan’s Slips into an Economic Downturn: Here’s the why and what is to be done!

Japan’s economy, the world’s third-largest, contracted at an annual pace of 2.1% in the third quarter of 2023. This contraction, marked by weakened consumption and investment, represents a significant downturn from previous quarters. Notably, private […]